Ras Plant Based Promos

Web & Instagram

Ras Plant Based is an Ethiopian vegan restaurant with locations in Brooklyn and Manhattan.

The first video is intended to introduce new customers to the brand and provide a glimpse into the dining experience at Ras. The second video is a showcase of a signature dish, the Mama’s Tofu, and the third video is a short documentary about the graffiti artist, Ras Terms, who designed the artwork that covers the walls in each location. 

I developed the concepts with the owners, directed and shot each video, edited the picture and sound, generated the music, created the titles, and did the color grading.